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Marketing Research
 

Competencies

We provide practical, cost effective, ethical strategic marketing research work involving:

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Awareness studies

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Benchmark Studies

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Brand Image

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Brand name recognition

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Business Plan research

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Change of venue surveys

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Client satisfaction

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Community attitudes

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Competitor analysis

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Concept testing

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Corporate image

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Customer profiles

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Customer satisfaction

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Design modification

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Employee satisfaction

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Issue identification

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Litigation research

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Market targets

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Market trends

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Member satisfaction

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Message testing

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Mock trials

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Mystery shopping

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New product appeal

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Opportunities and Threats

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Packaging

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Panel studies

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Patient Satisfaction

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Medical patients

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Psychiatric Patients

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Political polling

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Positioning development

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Pricing

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Pricing strategies

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Public opinion data

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Segmentation studies

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Statistical analysis

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Strategy recommendations

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Strength and Weaknesses

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Taste Testing

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Tracking studies


Research and Evaluation

Our research efforts include short and long term research projects and evaluation studies.

 Short and Long Term Research

We can provide you with research models that involve:

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Action Explorations

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Case studies

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Causal or Comparative Findings

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Content Analysis

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Correlation Studies

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Descriptive Research

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Developmental Research

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Ethnographic Studies

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Field studies

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Focus Group Inquiry

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Historical Scrutiny

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Naturalistic Studies

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Needs Assessment

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Observational Investigations

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Program Evaluation

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Qualitative Evaluation

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Quasi-Experimental Studies

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Questionnaire Approaches

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State of the Art Literature in

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Business

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Law

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Medicine

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Psychology

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Psychosocial concerns

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Survey Exploration

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True Experimental Studies


Research Process

We can provide assistance with the entire or only part of the research process. We effectively work with:

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Needs Assessment

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Program Planning

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Training Requirements

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Identifying and Setting Goals

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Information Needs

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Political viability

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Strategic importance

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Interest factors

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Setting

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Program variables

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Outcome variables

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Side effects

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Negative

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Positive

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Judgment Factors

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Costs factors

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Intrinsic qualifications

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Ranking the importance of the goals

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Assessing the levels of performance for each goal

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Establishing a priority of goals based on

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Importance

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Performance

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Locating the Research Problem

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Establishing Hypotheses

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Reviewing the Literature

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Sampling Decisions

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Design Factors

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Instrument Development

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Measurement

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Implementation

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Progress

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Analysis of the Data

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Computer Analysis

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Data Processing

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Interpreting results

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Application of Results

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Management plans

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Outcome Evaluation

  For Strategic Marketing Research Consultation or Services, Contact Us Now!

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We can be contacted at:
Home Office:

London Consult

Human Studies Center, Ltd.  
 Suite 200-402

655 South Main Street
Orange, CA 92868-4690
U.S.A.
Telephone: Dr. London's Direct line 714-285-9128 Fax: Contact for number
Send e-mail to RWL at LondonConsult.com
Send e-mail to RWL at HumanStudiesCenter.org
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Last modified: Monday, January 06, 2014

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